AI Insights · Timothy · January 2022
Top 5 Casual Games in Africa Q4 2021: Unified Platform Performance
A detailed look at the performance of the top 5 casual games in Africa during Q4 2021, highlighting trends in weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 casual games in Africa demonstrated varied performance metrics across weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides detailed insights into these trends.
Candy Crush Saga, published by King, showed a consistent pattern in weekly downloads, starting at 175K and peaking at 250K in mid-October before ending the quarter with approximately 209K. Revenue saw a decline from $306K at the beginning of October to around $254K by the end of December. Weekly active users fluctuated slightly, beginning at roughly 5M and closing the quarter at around 4.6M.
Coin Master from Moon Active experienced a steady increase in weekly downloads, starting at 15.7K and reaching 24.3K by the end of December. The weekly revenue trend was more volatile, peaking at approximately $245K in late November but settling around $142K by the end of the year. Active users saw a gradual increase, beginning at 109K and ending the quarter at 138K.
Gardenscapes, published by Playrix, had a notable spike in weekly downloads in late November, reaching 33.9K from an initial 18.9K. Revenue showed fluctuations, with a peak of around $136K in mid-October and a gradual decline to about $61.8K by the end of December. Active users decreased from approximately 354K at the start of the quarter to around 304K at the end.
Homescapes, another title from Playrix, saw a decrease in weekly downloads from 70.6K at the beginning to around 57.4K by the end of December. Revenue remained relatively stable, fluctuating around $50K to $60K throughout the quarter. Active users showed a slight decline, starting at 645K and ending at approximately 615K.
Fishdom, also by Playrix, experienced a significant increase in weekly downloads, starting at 37.9K and peaking at 79.8K in late December. Revenue remained relatively stable, with minor fluctuations around $40K to $45K throughout the quarter. Active users saw a steady growth, beginning at 127K and rising to approximately 143K by the end of the quarter.
For more detailed insights and data on the performance of these and other apps, visit Sensor Tower.